Merchandise Design Lead – Branded Apparel & Merchandise

Written By Dana Siomkos

Freelance, NYC

YOU: A hands-on merchandise designer who knows how brands show up in the real world — and how great apparel can turn teams into walking brand moments. You have a strong point of view on sports, fashion, and culture, and you’re comfortable working in seasonal waves with fast turnarounds. You balance creative instinct with production reality, taking pride in designs that are wearable, on-brand, and built to perform in the field.

THEM: A purpose-driven CPG lifestyle brand shaping the future of connected, consumer-facing equipment.

RESPONSIBILITIES:

  • Design branded apparel and merchandise that supports sales, sampling, and corporate teams

  • Translate trends in sports, fashion, and culture into wearable, brand-right designs

  • Own design execution from concepting through proofs, samples, and final production

  • Partner closely with a Project Manager to manage timelines and delivery

  • Ensure all merchandise aligns with Chobani’s visual identity and brand standards

  • Balance creativity with speed, practicality, and production realities

REQUIREMENTS:

  • Experience designing branded apparel and merchandise for consumer brands

  • Strong creative ownership with a practical understanding of production workflows

  • Ability to plan and design in seasonal waves with fast turnaround times

  • Experience reviewing samples, proofs, and guiding execution through to completion

  • Clear communicator who collaborates well with project managers and cross-functional partners

  • Comfort working contract and delivering high-quality work quickly

Apply
Dana Siomkos
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